The Christmas holiday season is bringing in a lot of green from out-of-state lovers of Wisconsin Cheese. The Pagel Family Farm, which includes Ron's Wisconsin Cheese, is seeing increased demand from all over the country for their gift boxes. Erin O'Toole, the marketing director for the Pagel Family businesses, says customers want the tastes of Wisconsin's best on their tables for holiday entertaining.
In fact, O'Toole says anything with cheese curds is almost a guaranteed best-seller for their company.