Both Door and Kewaunee counties have experienced considerable tourism growth in the last year and expectations are high for the remaining 2022 summer season. Double-digit growth was experienced by all 72 counties in the state in 2021, according to the Wisconsin Department of Tourism’s economic impact data released in early June. Kewaunee County Tourism Coordinator Jennifer Gonzalez says despite higher gas prices, there is optimism that 2022 will be a strong tourism year as well.
In Kewaunee County, Direct Visitor Spending increased over 25 percent to $27.7 million in 2021, while Door County saw a 39.1 percent increase netting $432 million last year. You can see the “Tourism Impact” report by the Wisconsin Department of Tourism from Tourism Economics here.