Churches looking toward social media to expand reach

By Connor Harbit


Some Sturgeon Bay churches have at least partially turned to social media to increase their reach and create growth opportunities. Using primarily Facebook and personalized apps, the church can hold a community together like never before. Cory Dahl, the lead pastor at First Baptist Church in Sturgeon Bay, said he occasionally boosts a post or two on Facebook to alert his community about upcoming events.





The practices seem to be working. Shannon Souther, the lead pastor at Sturgeon Bay Community Church, said his church has seen an increase in activity as his congregation drifts toward the younger side of things.





Souther, whose church is one of the largest in Sturgeon Bay, also mentioned that his congregation uses Instagram and Vimeo to reach the public outside of normal service hours as well, although some of the senior pastors still decline to post on any platform.

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