While its shows are canceled, the Peninsula Players Theatre operations will go on. The organization received a CARES Act award from the Wisconsin Arts Board, which helps arts groups impacted by the COVID-19 pandemic. Peninsula Players Theatre canceled its 2020 season due to public health concerns. Managing Director Brian Kelsey says the $8,000 award will help the organization keep minimal operations functioning.
The majority of the Peninsula Players Theatre revenue comes through ticket sales. Birch Creek Music Performance Center, Door County Auditorium, Francis Hardy Gallery, Midsummer's Music, Miller Art Museum, Northern Sky Theater, Peninsula School of Art, and Third Avenue Playhouse also received grants through the program. While many arts organizations are non-profit, the shows and events they put on generate nearly $660-million for Wisconsin's economy and support the equivalent of nearly 27,000 full-time jobs.