The Wisconsin Humane Society would like to thank you for being a friend. The organization, which has one of its campuses in Sturgeon Bay, has benefited greatly from the grassroots campaign centered around the recent passing of television star Betty White. The #BettyWhiteChallenge is encouraging fans of her work to donate money to humane societies and other related causes across the country to celebrate her 100th birthday. Shaina Allen from the Wisconsin Humane Society says in approximately 24 hours, it has seen over 400 donations in White’s memory.
As of 1 p.m., E! News reported that over $550,000 has been donated to animal rescues and shelters across the country as a part of the #BettyWhiteChallenge.