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United Way of Door County sees growth in farmers market token program

The use of tokens you see some residents using at Door County farmers markets in the community is growing in its second year, which is a good thing for everyone. The United Way of Door County introduced the token program last year at the Sturgeon Bay Farm Market on Saturday and expanded it to Jacksonport’s Tuesday farmers market. Residents that rely on FoodShare to pay for a portion of their grocery bill can exchange some of their credits for tokens to be used at select vendors at the two farmers markets. The United Way of Door County then reimburses the participating vendors for accepting the tokens. United Way of Door County Executive Director Amy Kohnle says the program has seen approximately $2,000 get spent at farmers markets this year, compared to $1,100 last year.

The Sturgeon Bay Farm Market runs until October 15th on Saturdays, and the Jacksonport Farmers Market runs until October 25th on Tuesdays. Kohnle says they will look to potentially expand the token program to other Door County farmers markets next year. 

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