As Wisconsin braces for the return of freezing temperatures, officials are reminding residents that early preparation can make all the difference. Winter Weather Awareness Week, recognized statewide from November 17–21, is designed to help households get ready for the long, cold months ahead.
State agencies say winter may be beautiful, but it remains one of the region’s most dangerous seasons. According to preliminary data from the Wisconsin Department of Health Services, 96 people died from cold related causes during the 2024–25 winter season. Emergency responders handled more than 1,300 cold-related calls, while hospitals reported over 1,400 emergency department visits and 400 hospitalizations.
Road conditions are another significant risk. Ice, drifting snow, and sudden whiteout conditions contribute to thousands of crashes each year.
Officials encourage Wisconsinites to winterize their homes and vehicles, stock emergency kits, and keep NOAA Weather Radios on hand with fresh batteries. Recommended home kits include food, water, medications, flashlight, chargers, and extra clothing. Vehicle kits should include blankets, snacks, water, a shovel, jumper cables, and sand or kitty litter for traction.
More winter safety tips and preparedness information can be found at ReadyWisconsin.
